How is money raised through an IPO?

An Initial Public Offering, or IPO, is when a company first offers its shares to the public. By listing its stock on an exchange, a company can raise money for various financial goals, including expansion and debt reduction. The process involves the sale of new and existing shares by the issuer, which in turn are bought by investors who hope to benefit from future returns.

The process of an IPO

The issuer and potential investors must take several steps to begin an IPO. Firstly, a company must file with the Securities Exchange Commission (SEC) to register its securities before they can be publicly traded. This document will outline information about the business, such as financial statements, corporate governance, and risk factors.

Following this, the company must appoint an underwriter or syndicate of underwriters to assist in the sale of securities. The underwriters will assess the issuer’s financial statements, determine whether they are ready to go public, and take responsibility for selling the securities and setting the initial offering price.

The next step is marketing. The issuer works with investment bankers to create a campaign to attract investors, including roadshows where management members travel around various cities to promote their shares and print and broadcast media advertising.

After these steps have been completed, it is time for pricing and allocation of shares. Here, determined by market demand, the offering price is set following consultation between buyers and sellers. The issuer can then allocate a portion of the shares available for sale, which may be done on a “firm commitment” or “best efforts” basis. 

Following this, it is time for closing and settlement. Here, the buyers and sellers of securities take transactions through their respective brokers and settle them according to predefined rules. This approach usually happens within two to three days after setting the offering price; after this, trading the company’s stock begins on established exchanges such as the Hang Seng Stock Exchange (HKEX) in Hong Kong. 

By listing their shares on an exchange, companies can raise money from the public quickly and effectively. It is essential for companies to get it right, however, as the IPO process is a complex one, and failure can be costly. Companies must ensure they are appropriately registered with the SEC and have appointed experienced underwriters to assist them in selling their securities. Additionally, careful consideration must be given to pricing and allocating shares to ensure maximum return on investment. 

What are the benefits of investing in an IPO?

The benefits of investing in an IPO are numerous. Firstly, IPOs can provide investors with the opportunity to gain exposure to a new and potentially lucrative market. By buying shares in an IPO, investors can benefit from potential capital gains as the company’s stock price increases over time. Additionally, due to their inherent riskiness, IPOs often come with high returns for those who invest early on. 

Furthermore, IPOs offer investors diversification opportunities that may not be available through other investments, such as mutual funds or ETFs. Investing in various companies across different industries and markets can reduce their overall portfolio risk while still gaining access to attractive returns associated with each investment. 

Finally, participating in an IPO is also a way for investors to get involved in the success story of a company they believe in before it goes public, something which could later result in significant financial rewards if successful. Early investment gives you more control over your investment decisions than when trading stocks after they have gone public, allowing you greater flexibility and decision-making power regarding your portfolio strategy moving forward.


An IPO in Hong Kong is an effective way of raising capital quickly and securely through selling company shares on established exchanges such as HKEX. By taking care when registering with the SEC, appointing experienced advisors and setting prices correctly, a successful outcome can be achieved with minimum risk. As such, IPOs remain one of the best ways companies can raise money in the current financial climate.